Virtual World Collaboration

Virtual worlds are attracting a significant amount of media attention and human interest. What do virtual worlds hold for the future of business?

The v-Business team believe such interactive domains have significant promise far beyond their current usage, because virtual worlds satisfy two key aspects of being human: our innately social and visual natures. Participants can move through and interact with environments that are more life-like.

Virtual Worlds enable people and organizations to gather, communicate and work together in advantageous new ways. The emergence of 3-D digital worlds is part of a deeper pattern that includes the dramatic growth of massively multiplayer online (MMO) games that are played and paid for by millions, the advance of 3-D and related technologies, and increasing demand for work to be done collaboratively.

Together, these factors suggest something big up ahead: the next evolutionary phase of the Internet. More important, just as the first graphical interface for the Internet – the World Wide Web – gave rise to e-Business, 3-D online environments (and the highly social experiences they offer) will undoubtedly open up many new avenues for commerce, education, science, the public sector and other fronts for societal innovation. We call this horizon v-Business, and while it is just dawning, we are working to open this new window of opportunity.

v-Business teams aim is to collaborate with our clients to push the boundaries of what might be possible in virtual worlds and 3-D environments.

Working with our clients we can:

Provide in-depth briefing on the virtual world landscape, take you through demos and early prototypes

Assess your virtual world business opportunities and competitive landscape

Brainstorm with your company to match your business needs

Explore potential applications of virtual world technologies

Build prototypes, launch experiments, run testing and feedback.

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